New Arrivals/Restock

Marketing Strategy: Implementing and Measuring a Successful Marketing Strategy

flash sale iconLimited Time Sale
Until the end
15
10
13

$19.84 cheaper than the new price!!

Free shipping for purchases over $99 ( Details )
Free cash-on-delivery fees for purchases over $99
Please note that the sales price and tax displayed may differ between online and in-store. Also, the product may be out of stock in-store.
New  $39.69
quantity

Product details

Management number 201812341 Release Date 2025/10/08 List Price $19.85 Model Number 201812341
Category

Format: Paperback / softback
Length: 360 pages
Publication date: 03 October 2025
Publisher: Kogan Page Ltd

Create an effective marketing strategy with this step-by-step resource to building an action plan, determining your competitive advantage and measuring success.

Weight: 666g
Dimension: 234 x 156 x 15 (mm)
ISBN-13: 9781398621725
Edition number: 2 Revised edition


Correction of product information

If you notice any omissions or errors in the product information on this page, please use the correction request form below.

Correction Request Form

Product Review

You must be logged in to post a review