Strategic Management During a Pandemic

The COVID-19 pandemic has changed the world dynamics, working scenarios, and professional and emotional dimensions. Companies must understand the need for change and update their strategy to account for pandemics. The next pandemic may be more severe, so organizations need to devise mechanisms and business models to fight with these situations and maintain business continuity. The book will present evidence of effective solutions to run a business in the time of a pandemic and put forward new models and practices of business being followed by people at the time of crisis. It will provide insights regarding the business challenges, opportunities, and practices during pandemic situations, making it valuable to researchers, academics, and students in the fields of strategic management, leadership, and disaster management.

Format: Paperback / softback
Length: 246 pages
Publication date: 31 May 2023
Publisher: Taylor & Francis Ltd

The COVID-19 pandemic has brought about significant changes in the world, affecting various aspects of life, including work, professional relationships, and emotional well-being. The virus has posed a significant threat to the continuity of businesses, emphasizing the urgent need for adaptation and strategic adjustments. Companies must recognize the importance of change and proactively update their strategies to address the challenges posed by pandemics.

The next pandemic may be even more severe than the current one, requiring organizations to develop robust mechanisms and business models to ensure business continuity. This includes not only safeguarding plants, machinery, and infrastructure but also prioritizing employee welfare, customer engagement, and satisfaction during crisis times. The book aims to provide valuable insights and effective solutions for running businesses during pandemics. It will present evidence-based approaches and showcase new models and practices adopted by individuals and organizations during crisis situations.

The book seeks to bridge the gap between existing business models and proposed solutions, focusing on existing theories and real-life case studies from recent events. By compiling a rich collection of chapters, the book will offer valuable perspectives on the business challenges, opportunities, and practices encountered during pandemic situations, such as COVID-19. It will be particularly valuable to researchers, academics, and students in the fields of strategic management, leadership, and disaster management.

In conclusion, the COVID-19 pandemic has transformed the global landscape, highlighting the critical importance of adaptability and strategic thinking. Companies must embrace change and update their strategies to navigate the challenges posed by pandemics. The book provides valuable insights and solutions for running businesses during these challenging times, benefiting researchers, academics, and practitioners in various fields.

Weight: 453g
Dimension: 229 x 152 (mm)
ISBN-13: 9780367646509